Are you the Scrooge of your family; the type of person that cringes and says “Bah humbug” as soon as you hear the first Christmas song of the season? Well, you’re not alone, turns out that too much festive music is not good for your mental health.
A psychologist named Linda Blair told Sky News, “People working in the shops at Christmas have to tune out Christmas music because if they don’t, it does stop you from being able to focus on anything else. You’re simply spending all of your energy trying not to hear what you’re hearing.”
Amazingly, holiday music has a profound effect on keeping us focused on Christmas and nothing else. All we think about are the presents we’re buying, the cups we are filling with eggnog and the stockings we are hanging by the chimney with care.
However, that isn’t the best thing for one’s mental health or concentration. The Christmas season is already a stressful time for many people, and nonstop Christmas tunes can keep that stress front and center. Research from this study has proven that maintaining a right balance of ambient scents and music puts their customers in a better mood which meant more time spent in a store, leading to more sales.
Different types of music can also play a role in the effect of holiday music in stores. Eric Spangenberg researched and found that slower music slowed the customers down causing them to spend more time in the store, compared to faster music, which rushed the shoppers through the stores more quickly.
Hopefully, more stores will take advantage of a beautiful holiday scent in the diffuser and a right mix of music. If so, they may keep their customers coming back for more Christmas cheer, instead of becoming a Grinch.
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About the Author: Bethany Vincent is a writer from La Grange Kentucky who has loved playing with words since she first learned to speak. She lives with her teenage son and adopted dog daughter in a cute, yellow house with a picket fence. During college at the University of Louisville, she could be found at the writing center most of the time, and her primary areas of focus were literature, creative writing, and visual arts. Bethany has contributed articles and created content for many websites and blogs during her writing career. In her free time, she enjoys gardening, juggle-dancing, yoga, photography, cooking and singing along with her favorite songs while in the car driving. In the future, she plans to finish writing her first book and hopes to travel to all the beautiful places that she’s read about.